by BDHScreen37 | Jun 9, 2020 | Company News, Litho Printing, Point Of Sale
With summer 2020 shaping up like no other, we’re helping our clients find innovative solutions to the unique challenges they face. And our new ice-cream carrier is one such innovation. We were recently contacted by Kelly’s of Cornwall, part of the Froneri group, which...
by BDHScreen37 | May 19, 2020 | Point Of Sale
This is a question we get asked a lot, but there isn’t a definitive answer, unfortunately. The price of a point of purchase (POP) display is dependent on a wide variety of factors. They come in a range of different shapes and sizes and can be constructed from an array...
by BDHScreen37 | May 5, 2020 | Point Of Sale
As print and POS specialists, we’re ideally placed to answer your questions about point-of-sale marketing. Over the past five decades, we’ve worked with graphic designers, visual merchandisers, store managers, business owners and more, so there aren’t many questions...
by BDHScreen37 | Apr 28, 2020 | Point Of Sale
A POP display is a ‘point of purchase’ display. Typically, POP displays are used at retail checkouts to encourage additional purchases, increasing overall basket value. The term is often used alongside the phrase ‘point of sale’ or ‘POS display’ because they refer to...
by BDHScreen37 | Apr 21, 2020 | Design Repro, Digital Print, Point Of Sale
POS design is ‘Point of Sale design’. It refers to the practice of designing promotional items that sit near till points in retail environments. Promotional materials include items like leaflet holders, countertop mats, stickers and ‘wobblers’, which attach to the...
by BDHScreen37 | Apr 21, 2020 | Design Repro, Point Of Sale
Grabbing your customer’s attention is the holy grail of in-store marketing – and the creation of an effective POS display is key to achieving that. By catching your customer’s attention, you can start to generate engagement, sales and loyalty. In this article, we...
