Natures Menu

State-of-the-art signage for Europe’s largest raw pet food manufacturer

Manufacturing: Pet Food

Since 1981, Natures Menu has produced high-quality raw food for cats and dogs at its facilities in the heart of Norfolk. The award-winning company now supplies products to pet shops across the UK and Europe. 

The Challenge

When Natures Menu launched its first raw-food product, BARF – or raw food – diets weren’t widely recognised by UK pet owners. They were unsure what it was and the benefits for their pets. 

As a result, Natures Menu needed to educate owners while they shopped for food, both raising awareness and encouraging them to try a new diet. 

The Solution

We started working with the team at Natures Menu in 2013, collaboratively creating concepts for fun, attention-grabbing displays that catch the eye in busy stores. At the heart of each promotion are the brand’s core values, giving buyers an insight into the benefits of a raw-meat diet. 

From floor vinyls, aisle ends and window decals, to freezer graphics, shelf-edge strips and free-standing display units (FSDUs), we’ve produced a broad range of different displays over the years, bringing raw-food products to the public consciousness.

The Results

Natures Menu has since grown into a multinational operation, feeding cats and dogs across Europe. We have grown with them, developing and distributing signage for use in several territories. 

We are proud to have also developed promotional materials for Natures Menu’s new brand of freeze-dried pet food, True Instinct.  

Services Overview
  • Advice
  • Creative concepts
  • Artwork
  • Production
  • Distribution
Natures Menu BdhTullford freezer graphics

“We have been working with BDH Tullford for years and they have always been amazing. Their advice and expertise is always second to none. Their ideas are always innovative, fun and practical – ideal for use in busy retail environments.” 

Emma Jolly

Experiential & Events Manager, Natures Menu

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We’ve worked with the team at BDH Tullford for many years and have always been treated as a valued customer.

Becky Lawrence - Marshfield Farm 

BDH Tullford (BD&H Ltd. T/A)
37 Europa Way, Norwich NR1 2EN
T: 01603 620780


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